Escapism
UI/UX・
Visual Design・
UI/UX・ Visual Design・
Objective
To plan and design an interactive editorial website while focussing on layout, typography, user research, interaction planning, component design and content presentation.
Theme
A website for Escapism Magazine. The website mainly deals with travel guides, travel gear reviews and hotel reviews. I designed the visuals with the idea of a boarding card in mind.
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To search for a cultural stay.
Searching for valuable local experiences.
Accesing trip related product reviews to invest in the best one.
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Travel Enthusiasts
Family vacation planners.
Adventurous Honeymooners
Travel Researchers
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A couple travelling to a new country want to explore and reside the location with the best cultural experiences.
They also require guidance on what kind of products to carry along with them.
Mood and Style
Home
The objective of this state is to see the featured articles on the home page and also scroll to explore more. The task includes selecting a feature that navigates to its article on a new page.
Article
Here the user can read the article by scrolling through it. At the end of the articles the user can explore similar or other popular articles. The image carousel can be inetracted with the help of the mouse to change images if the user wishes to do so.
Reviews
On this state the user can go over to the reviews and perform a simple scroll to view the various articles available across different categories such as hotels, destination and travel gear and accessories.